Role: Brand and content strategist. Documentation, website
The challenge: Deliver a cutting-edge website and Tone of Voice. Inspire prospective clients to work with The Natives.
The insightBy working with the owner, I asked if he had realised the idea of 'digital natives'. To which the penny dropped. A happy accident by asking what seemed to be a dumb question.
As per the brief, the brand platform needed an edge.
So we pushed the digital native concept beyond today. Perfect for an agency who specialises in branding and designing eCommerce experiences for an online audience.
The Natives evolved from this online environment.
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Working with the owner, establishing key goals and proof points.
A small business built to help other small businesses take advantage of the online economy.
For the brave, the challengers and the established. A local team with global connections. Proudly independent and deliberately lean.
